Leap year for Deloitte
2 March 2011
A new species of frog has been named after Deloitte, in recognition of the firm’s work in helping to preserve the Rubeho Forest in Tanzania, an ecologically distinct part of the country known as the ‘Galapagos of Africa’. Nectophrynoides deloittei was discovered in the Rubeho Forest in 2005 was named by the African Rainforest Conservancy (ARC), an agency set up to conserve and restore Africa’s rainforests.
Deloitte is a founder of the United Bank of Carbon, a UK registered charity that brokers partnerships between individual businesses and specific rainforest conservation projects run by established NGOs. Through this partnership, Deloitte identified a rainforest conservation project with ARC to provide an opportunity for its people to support an environmental cause through fundraising and volunteering.
The firm raised over £200,000 to support the project in the past year with all funds going towards the on-going conservation of the entire mountain and forest range in the Rubeho region and helping to ensure the local community can earn a sustainable living from the forest.
Heather Hancock, Managing Partner for Innovation and Brand at Deloitte, said: “This project was a pioneering move by Deloitte. We wanted to demonstrate our commitment to the rainforest, to biodiversity and to the development needs of local people. And we wanted to learn more about how we could make a difference in remote and important parts of the world.
“At Deloitte, we believe it is our responsibility to show leadership in tackling the environmental challenges that face us all. It is a rare honour that ARC have chosen to name a newly discovered species from the Ruhebo region for our firm, and one we will cherish.”
Carter Coleman, President of the African Rainforest Conservancy said: “Twenty years of ‘on-the-ground’ projects led by ARC have yielded 10 million trees planted and many new economic and educational opportunities in Tanzania’s Eastern Arc region.
“By empowering those living amidst the forest—endowing them with project ownership—we have helped the local people remain invested in preserving their natural heritage for decades to come. The Deloitte Rainforest Conservation Project is a great example of this and we are delighted to honour Deloitte UK this year with the name of a new species”.
http://www.deloitte.com/view/en_GB/uk/news/news-releases/c0b9bc3f0167e210VgnVCM2000001b56f00aRCRD.htm
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