OpenSC
venture, which will track Patagonian toothfish, developed by WWF and BCG
Digital
Lisa
Cox and Naaman Zhou
Thu 17
Jan 2019 05.36 GMTLast modified on Fri 18 Jan
2019 09.50 GMT
A new
project that uses technology to track the movements of food through the supply
chain will aim to inform consumers whether items such as fish they buy at a
restaurant were produced legally and sustainably.
The new
venture is called OpenSC and uses product QR codes that consumers can scan with
a smartphone to automatically display information on where the product was
caught, when and how it was produced, what its journey through the supply chain
looked like, and even its carbon miles and what temperature it was stored at.
The
tracking platform, which has been developed with WWF and BCG Digital Ventures, follows
an award-winning pilot
by the environment NGO that tracked tuna caught in the
Pacific.
To work,
businesses dealing with products such as seafood must make a choice to attach a
digital tag at the point of catch, and then again at the point of production,
and link their products in a blockchain platform.
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